BEWARE OF THE BOTS – TURBOCHARGED MESSAGES, MINDSHARE AND INFLUENCE
The fallout continues from not just the US elections, but also in France where fake news and allegations of Russian interference loomed large. Facebook is waking up. Aside from using external fact checkers (albeit with READ MORE
POST-TRUTH IS JUST SO YESTERDAY ….
An extraordinary woman died recently, aged 106, called Brunhilde Pomsel. Once secretary to Goebbels, the Nazi propaganda chief, she was remarkable not just for surviving the horrors of the era but also being ahead of READ MORE
Can companies use Twitter like Trump?
US elections throw into stark relief changes in the media landscape. Of near universal interest, the election of a new American President shines light on otherwise incremental behaviour change. With Obama, the surprise was the READ MORE